We’re Officially EWG VERIFIED: Our Commitment to Safe, Pure Baby Wipes

We’re Officially EWG VERIFIED: Our Commitment to Safe, Pure Baby Wipes

First Published: Feb 13, 2025
Last Updated & Content Validated On: Feb 13, 2025

We’re thrilled to share some exciting news: Our baby wipes have officially earned the EWG VERIFIED™   certification!  This recognition from the Environmental Working Group (EWG) means our wipes meet the strictest standards for health, transparency, and ingredient safety.

What Does EWG VERIFIED™ Mean?

EWG VERIFIED™ is more than just a label; it's a promise to our customers that our product is free from harmful chemicals and fully transparent about its ingredients. To receive this certification, products must adhere to EWG's rigorous criteria, which include:


  • Safe Ingredients: No toxic or hazardous substances.
    We use only 100% water and 100% cotton—no added ingredients. We've found no purer formulation for a wet wipe.

  • Full Transparency: Clear labeling of all ingredients.
    It's not just about the liquid; the fabric composition matters too. We clearly list every component to ensure you know exactly what you're using. For more information about our commitment to full transparency—and how some brands hide their fabric composition—check out our blog.

  • Good Manufacturing Practices: Production processes that prioritize consumer health and safety.
    We strictly adhere to ISO 22716, an internationally recognized standard for good manufacturing practices (GMP) for cosmetic products. This ensures safety and quality at every stage of production. To learn more about what ISO 22716 means and why it matters, visit our blog .

Why Our Baby Wipes Are the Perfect Choice

Our wipes were designed with your baby’s delicate skin in mind. Here’s what makes them special:

  • 100% Water: Pure and gentle with no added chemicals.
  • 100% Cotton: Soft, durable, and safe for even the most sensitive skin.
  • Individually Wrapped: Convenient and hygienic for on-the-go use.

Our Promise to You

We understand that people want only the best for themselves and their loved ones, and we take that responsibility seriously. The EWG VERIFIED™ mark reflects our unwavering commitment to providing safe, trustworthy, and high-quality baby wipes.